WE ARE IN THE SAME GAME 2021
Shenzhen Fringe Art Center (China), ubies (Japan), LeBoYe (India), ELOQUENCE (Korea), PRACTICAL Design Studio (Thailand)
"WE ARE IN THE SAME GAME" is initiated by Japan ubies federation in 2021, China FAC Frontier Fringe Art Center in collaboration with Japan ubies, Korea ELOQUENCE, Thailand PRACTICAL Design Studio and Indonesia LeBoYe Asia's top creative art platform created a long-term art project using creative works to cheer athletes during the epidemic.
In the midst of the global epidemic, when athletes are suffering from postponement and cancellation of events and lack of cheering in the stadium, "WE ARE IN THE SAME GAME 2021" art project invites more than 200 artists and designers to express their care and support for athletes through art, connecting individuals and emotions with creativity. The "WE ARE IN THE SAME GAME 2021" art project invites more than 200 artists and designers to express their care and support for the athletes through art, to connect individual emotions with creativity, to transcend the barriers between time and space, race and culture, to form a community of human destiny, and to echo the Olympic spirit that transcends nations and nationalities and never gives up.
During the "WE ARE IN THE SAME GAME" project, artists and designers contributed to the 2022 Beijing Winter Olympic Games and 2021 Tokyo Paralympic Games by creating sports spaces, designing sports equipment and creating cheering posters through colorful and dynamic creativity. They broke through the gloom brought by the epidemic, expressed their care and support for athletes around the world, and built a beautiful friendship with athletes from different countries. At the same time, they also used art to guide more adults and children to sharpen their character and broaden their mind in sports, practice the spirit of sports, and become strong people in life.
In the project, FAC Frontier Fringe Art Center, as a representative of Chinese art institutions, practiced the spirit of Fringe and paid special attention to potential players outside of mainstream athletes. Art director and curator of "WE ARE IN THE SAME GAME 2021" in China, Mr. Zhu Decai, designed a T-shirt with skiing elements for athlete Zhang Jiahao, who turned from a baker to pursue his dream of skiing, using art to send more warmth and strength to the dreamers.